Most Likely To: YOASOBI
Watch Japanese duo YOASOBI play a game of 'Most Likely To...' at The Orchard New York office. Between Ayase and ikura, who is the most likely to... leave texts on read? Sing in the shower? Survive an alien abduction? Find out what they decide on The Orchar...
Rising Women in J-Pop
In celebration of Rising Women around the world and Asian American and Pacific Islander month, we’re shining a spotlight on Rising Women in J-Pop! ATARASHII GAKKO! ATARASHII GAKKO! (name meaning “new school” in Japanese) are a group of four young wom...
Best of 2023
In 2023, the music industry boomed and further established the power in the essence of creativity and movement. With the virality of songs online, the ever-growing popularity of authenticity and being true to their roots in the shapeshifting music space, t...
5 Artists You Should Know: Japan
Japan is the world’s second-largest recorded music market, according to IFPI data. Japan’s music market is unique because, even in the streaming era, over two-thirds of their music revenue derives from physical sales. Japan’s robust physical market will al...
Out Today by The Orchard: Miky Woodz, YOASOBI, sad alex
Miky Woodz - Living Life (Rimas) Puerto Rican artist Miky Woodz drops his newest EP, Living Life, out now via Rimas Entertainment. As a multi-platinum rapper, Woodz has made substantial contributions to the development of Latin trap as a genre, and his ...
What the #&@$ do you do, Futaba?!?
With offices and employees spread across the globe, sometimes it takes time to get to know everyone. In our series ‘What The #&@$ Do You Do?!’ (WTFDYD), The Orchard highlights Orchardites from all over the world to learn more about their role at The Or...