Do’s & Don’t’s Of GRAMMY® FYC Marketing (For Your Consideration)
Breaking through the noise is one of the trickiest parts of music marketing and advertising. As the GRAMMY voting season is underway, For Your Consideration (FYC) advertising can help raise awareness of your artist in the music community, and in pa...
New Music From Central and Eastern Europe
The Orchard is excited to support amazing Central and Eastern European music with new signings and releases, including Aiko, Tina Karol, and Jerry Heil. Aiko Aiko is a Czech Republic-raised artist who represented Czechia in Eurovision 2024. S...
Rising Women In Punk
In celebration of Rising Women across all genres and styles of music, we’re shining a spotlight on Rising Women in Punk. From Punk Rock to Post Punk, these women are making their mark in the Punk scene. NOBRO (Dine Alone) Formed in Canada in 2014, NO...
The Orchard Launches New Series ‘In Collaboration’
The Orchard launched a new series named In Collaboration. This series explores the relationship between artistic unity within Black culture to craft a work of art. Themes such as trust building, vulnerability and energy exchange are on display, and attest ...
What The #&@$ Do You Do, Marissa?!
In our series ‘What The #&@$ Do You Do?!’ (WTFDYD), we highlight Orchardites to learn more about their role at The Orchard and experience working in the music industry. Get to know Marissa Putney, VP of Global Artist & Label Services at Th...
A Glimpse Into Pride 2024
We are thrilled to mark the success of our Pride festivities we held at a variety of events and activations this year. Celebrating Pride alongside our staff, artists, and partners brings us immense joy. Here are some highlights from this Pride month that w...