Mastering X (the platform FKA Twitter) in 2024
Still saying Twitter? We won't judge, but it might be time for a refresher on the social platform now known as X. From completely changing up the legacy blue checkmark to increasing the length of tweets 35x, the social platform we’ve known for nea...
Case Study: Eric Nam ‘There and Back Again’
Goals Korean-American singer-songwriter Eric Nam released his album There and Back Again on January 7, 2022. The goal of the campaign was to increase awareness of the album release, grow the artist’s social media presence, and strengthen the artist’s ex...
Social Media Platforms To Try in 2023
In today’s world, social media is constantly evolving. New social platforms and tools to promote music can really keep us on our toes! We wanted to share a few standout platforms that we have our eyes on in the new year. Platforms to try in 2023:&...
2022 Twitter Best Practices
Tapping into a user base of 353 million people, it’s safe to say that Twitter is a part of many people’s daily lives. Made primarily for conversation, thought sharing, and engagement with other users, Twitter and its tweets have reached every corner of the...
Marketing Music On Twitter: 2021 Best Practices
With over 145 million daily active users, Twitter has the potential to connect you to new and loyal fans alike. The biggest change we’ve seen this year from Twitter, in addition to their updated interface, has been the addition of Fleets. Read up on how Tw...
レイアウトが変わったTwitterで、あなたの音楽をプロモーションする方法！
Twitterは、今年のアップデートでレイアウトが大きく変わりました。昔から使っている皆さんも多いと思いますが、改めて基本的な使い方からおさらいしていきましょう！ Twitterの主な特徴と仕組み 日本語、韓国語、中国語では140文字まで、それら以外の言語では最大280文字までの文字数で、投稿（ツイート）を行うことができます。また、画像、動画、GIF画像、投票機能を使うこともできます。 １．動画 2分20秒までの長さの動画を投稿することができます。動画はフォロワーのタイムライ...