The Orchard Welcomes Huddy
We are excited to welcome Los Angeles singer, writer, and performer Huddy, aka Chase Hudson, to The Orchard! Huddy is known for his impact on pop culture and disruption on TikTok. He’s been dubbed “pop-punk’s bonafide heir apparent” by Nylon, and is one of...
The State of Advertising
Consumption Trends Knowing your target audience, how to communicate with them, and where to communicate with them is crucial when it comes to advertising and marketing. As of January 2022, it was reported that the average person spends about 6 hours and...
Optimize Your YouTube Channel For 2023: Best Practices
A social network, a video platform, a marketing engine, a search engine. A connector, an informer, an entertainer, an inspirer. With over one billion users (aka almost one-third of the internet) and over one billion hours watched daily, YouTube is a must f...
YouTube Announces 2022 Foundry Class
Youtube Music recently announced the Foundry Class of 2022, welcoming 30 new artists to its global artist development program. Established in 2015 as a workshop series, and then again in 2017 as an incubator committed to independent music, Foundry...
Out Today by The Orchard: NATIVE Sound System, Reveal Party, Oasis
Begin the weekend with new releases distributed by The Orchard, featuring brand new albums from NATIVE Sound System, Reveal Party, and Oasis. NATIVE Sound System - NATIVEWORLD (NATIVE RECORDS) Established under the Lagos-born media company,...
How to Turn Followers into Listeners on Snapchat in 2022
Think TikTok or Instagram are the only apps to reach young fans these days? Think again. With over 332 million daily active users, over 5 billion Snaps per day, and 90% of 13-24 year olds utilizing the app in the US alone, Snapchat is still a powerf...