2024 Viral Hip Hop Hits
In 2024, the relationship between music virality and TikTok continues to be ever present. With Hip Hop songs, both new and old becoming the anthems for pop culture at large. Check out The Orchard’s partners who topped TikTok charts in the 2024 Hip Hop scen...
Most Likely To: YOASOBI
Watch Japanese duo YOASOBI play a game of 'Most Likely To...' at The Orchard New York office. Between Ayase and ikura, who is the most likely to... leave texts on read? Sing in the shower? Survive an alien abduction? Find out what they decide on The Orchar...
The Orchard Strengthens Operations In South Korea with Key Appointments
The Orchard is excited to announce the appointment of Jeeyoung Lee as Head of South Korea, Country Manager. Lee is based in Seoul and reports to Prashant Bahadur, EVP Head of Strategy. Lee will lead The Orchard’s Korean business operations, ...
For Your GRAMMY® Consideration 2024
The race to the 67th Annual GRAMMY® Awards is on! The Orchard’s talented distributed artists and labels are in the mix, vying for the biggest honor in music. Mark your calendars—Music’s Biggest Night will take place at the Crypto.com Arena in Los Angeles, ...
The Orchard Presents: Grace Weber
Watch Grace Weber perform live at The Orchard’s New York City office on our official YouTube page. Grace Weber grew up singing in the Central City Youth Gospel Choir of Milwaukee, before gaining widespread recognition for her performances on Showtime at th...
The Orchard Presents: Edwin Raphael
Watch Edwin Raphael perform live at The Orchard’s New York City Office. Edwin Raphael is a Dubai-born, Montreal-based songwriter who has developed an unmistakable style of folk that merges Eastern scale with the Western pop canon, reimagining his music as ...