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Marketing
4.24.2017
Music Trends: From CD Era To Streaming Era
Once upon a time, in a world where streaming wasn’t yet created, the only way to measure the success of a song or an album was to measure the number of purchases. As with many data indicators, once the information is pulled and used, the data often loses...
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Marketing
7.7.2016
Festivals: Then, Now and Beyond
We're in the throng of summer festivals, and as I recover from attending Solidays in Paris just recently, I have to reflect on the past 20 years of festivals and how things have changed (I'm not as old as that sounds, really). Here are 5 examples that stood...