Since YouTube introduced its Official Artist Channel (OAC) program, several of the traditional ways in which music was distributed and consumed on the platform have changed. With the primary sources for music content (owned & operated artist channels, Vevo channels and artist topic channels) merged into a single one-stop-shop for an artist’s music, it is… Read more »
The Norwegian Grammys A.K.A Spellemannprisen Name Winners
The annual Spellemann Awards (Spellemannprisen) took place March 30, 2019 and celebrated the shining Norwegian artists and releases of between January 1 and December 31 of 2018. Many of The Orchard’s partners were on the scene at Chateau Neuf for the event which aired on NRK 1.
AIR Award Nominations Are Announced
AIR (aka the Australian Independent Record Labels Association), is gearing up for their annual Indie-Con Australia, along with the AIR Awards. This year’s conference will take place July 25th and 26th at Lot Fourteen in Adelaide. The AIR Award nominees have been announced and will be honored Thursday, July 25th at Freemasons Hall. The Orchard… Read more »
Late Nights and Great Music: The Orchard at SXSW
Every year The Orchard partakes in panels, events, meetings and showcases at SXSW. The group strategically divides and conquers seeing as many great acts and partners as they can across Austin. If you attended it’s very likely there was someone from The Orchard in the crowd beside you.
YouTube Stories: Engage With Fans Between Uploads
An exciting new addition to the YouTube ecosystem is YouTube Stories. YouTube Stories allow creators to share and connect with their audiences on-the-go. Sharing many of the same characteristics as other big social platforms like Snapchat and Instagram, YouTube Stories allows creators to get super interactive with their fans, with features such as stickers, filters,… Read more »