YouTube Announces 2022 Foundry Class
Youtube Music recently announced the Foundry Class of 2022, welcoming 30 new artists to its global artist development program. Established in 2015 as a workshop series, and then again in 2017 as an incubator committed to independent music, Foundry...
YouTube Music Introduces #YouTubeBlack Voices Class of 2022
In January of 2021, YouTube Music introduced the #YouTubeBlack Voices Fund and the inaugural #YouTubeBlackVoices Artist Class, a program created to amplify Black voices on YouTube. According to YouTube, the artist class receives dedicated partner support f...
YouTube Music Announces 2021 Foundry Class: Sinead Harnett, reggie, ENNY, Doul
YouTube Music recently announced the new class of artists as part of their global artist development program, Foundry. We’re excited to work alongside multiple artists who were selected as part of the 2021 Foundry class, including Sinead Harnett, reggie, D...
Radial ES YouTube channel gets the Silver Creator Award
We're in a celebration mood: Radial ES, one of The Orchard's owned and operated channels, recently reached 100,000 subscribers! The Radial ES YouTube channel was created in 2015 with the aim to increase value proposition for our labels in Spain. Ba...
Daddy Yankee’s “Con Calma” Reaches 1 Billion Views
The undoubtedly contagious Latin song of the summer has hit a major milestone, Wednesday, June 12. YouTube confirms “Con Calma” (feat. Snow) by Daddy Yankee has surpassed one billion views on the platform, entering what YouTube calls the “Billion Views Cl...
Vitamin OAC: Tips and Best Practices for Optimizing Your Official Artist Channel
Since YouTube introduced its Official Artist Channel (OAC) program, several of the traditional ways in which music was distributed and consumed on the platform have changed. With the primary sources for music content (owned & operated artist channels, ...