Mastering Snapchat in 2020
You likely know Snapchat for the invention of now-iconic features like Filters and Stories that debuted back in 2013. Nowadays, 190 million daily active users upload 3 billion snaps per day and 73% of all 18-24-year-olds in the U.S. have an account, ...
How To Promote Music On Twitter
For those less familiar with Twitter, the size of the platform may feel a bit daunting but think about all the opportunities and music-lovers just waiting to discover something new. With over 145 million monetizable (ad-seeing) daily active users, Twitter ...
Instagram 2020 Best Practices
Instagram now has over 1 Billion monthly active users with 500 million daily Instagram Story users per day, making it the second most used traditional social platform after Facebook. With an ever-growing user base, Instagram keeps expanding what they offer...
Do You Even TikTok?!
What Is TikTok? While TikTok has been around for a few years now, its merger with musical.ly and expansion worldwide, has resulted in the app quickly become a household name and major player in the digital space. TikTok is a remarkable app that is made ...
Keep It Interesting: Marketing With Instagram In 2019
As marketers in the age of social media you often have to ask, “am I using Instagram to its best abilities?” With frequent changes, are there new tools you could have overlooked? With upwards of 1 billion monthly users on the third most popular ...
What Is a Retail Marketing Plan?
The continued growth of recorded music revenue in 2018 is incredibly exciting for our industry and fosters opportunities for labels, managers, and artists to be even more creative when planning their releases. Musicians are touring more than ever, we’ve see...